A Publisher is a partner that is responsible for sending calls your Campaigns. This may be a website owner, advertising network, affiliate marketer, call center, or anyone else that has calls to sell.

Ringba lets you assign publishers their own unique tracking phone numbers for each Campaign you want to work with them on, and credit their account a payout based on various criteria for every successful call.

This article contains the following sections:

• Manage Publishers
• Adding a Publisher
• Assigning a Campaign to a Publisher
• Inviting a Publisher User
• Exporting a Spreadsheet of Publishers
• Publisher Management FAQ

Manage Publishers

When you click Publishers in the left panel, the Manage Publishers screen appears. This screen shows a list of publishers already in your account. You can click the Add Publisher button to add a new publisher. From the Actions column on this screen, you can perform the following operations:

• Edit the Publisher
• Manage invitations you sent to Publisher users
• View reports
• Pause the Publisher
• Delete the Publisher
• Show references, which presents a list of Campaigns, numbers, number pools, and users associated with this Publisher
• View activity

Adding a Publisher

Adding a Publisher lets you track calls and payouts for a specific Publisher, partner, or marketing channel. Adding a Publisher to your account gives your partner access to their statistics, campaigns, and (if allowed) the ability to create numbers and number pools.

Important: If the Publisher is part of an Offer, the number creation settings on the Offer can let a Publisher create numbers even if the number creation settings here do not.

Use the following steps to add a Publisher:

1. Click Publishers in the left navigation panel.

2. Click the Add Publisher button.

3. Enter the Publisher Name, optional Sub ID, and indicate whether the Publisher can create their own Numbers and Number Pools. If you toggle on the Number Creation switch, your account will be billed for these activities.

4. Set the Block Calls After Payout Cap Is Reached to indicate how Ringba should respond once the payout cap is reached.

5. Indicate whether the Publisher has Access To Recordings

6. Click Create to create and save the Publisher.

Now that you have created the publisher, you can add it to campaigns, assign tracking numbers, and invite publisher users to manage their account and view reporting.

Assigning a Campaign to a Publisher

Adding a Publisher to a Campaign assigns a unique tracking number that attributes and reports on all the calls routed to the specific Publisher.

To add a Publisher to a Campaign:

1. Navigate to Manage Campaigns under Campaigns and find the Campaign.
2. Click Add Publisher under Publishers and select the Publisher.
3. Configure the Publisher's campaign-level settings.
4. Click Add to assign the Publisher to the Campaign.

A unique Tracking Number will be assigned to the Publisher that can be used for promoting the campaign and sending call traffic to Targets in the Routing Plan.

Inviting a Publisher User

Inviting a Publisher to your account gives your partner access to their reporting, campaigns, and (if configured) the ability to create numbers and number pools.

Important: If the Publisher is part of an Offer, the number creation settings on the Offer can let a Publisher create numbers even if the number creation settings here do not.

To invite a Publisher User:

1. Navigate to Publishers from the left navigation menu.
2. Click Manage Invites under Actions.
3. Click Invite User.
4. Enter the Publisher's contact information.
5. Click Invite to invite the Publisher to create their Publisher account for the Portal.

The publisher will receive an email to complete their registration and receive access to their campaigns, numbers and detailed reporting about the calls they send.

From the publisher interface, publishers can view reports and campaigns, access tracking numbers and number pools, and update their account settings.

Exporting a Spreadsheet of Publishers

You can export a CSV file that contains all the Publishers in your account. The CSV contains the same data you see on the Manage Publishers screen.

To export a spreadsheet of Publishers:

1. Navigate to Publishers from the left navigation menu.
2. Click the Export CSV button in the upper right corner.

A CSV file is downloaded to your browser's downloads folder. The CSV contains a row for each Publisher. It contains the following columns:

• Name: The Publisher name
• ID: The Publisher ID
• Create Numbers: A TRUE/FALSE value that indicates whether you allow the Publisher to create its own numbers in your account
• Live: The number of live calls from this publisher at the moment you exported this report
• Hour: The number of calls from this publisher in the last hour, as of the time you exported this report
• Day: The number of calls from this publisher in the current day you exported this report
• Month: The number of calls from this publisher in the current month
• Total: The total number of calls ever from this publisher
• Status: A value that indicates whether the publisher is paused. You can find the corresponding information on the Manage Publisher screen under the Actions menu. If a pause icon appears, the Publisher is Enabled. If a play icon appears, the Publisher is Paused.

Publisher Management FAQ

What features are available for Publishers?

Publishers can view Reports and Campaigns and access their Tracking Numbers and Number Pools. Publishers can also update their Profile settings.

What should I do if I need help with managing Publishers?

If you have any questions or need additional help with your Publisher configuration, please reach out to our support team via chat or email at support@ringba.com.